Interpret your results with highly intuitive and easily configurable dashboards. Explore survey findings at a high level or zero in on the details. Easily compare results across tests or versus our norms.

Speed without compromise

Get ultra-fast creative testing insights, backed by machine learning technology which has been trained on the world's largest ad testing database of 230,000 ads.

Industry-leading brand equity framework

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Take advantage of flexible service options that allow you to tap into expertise at any time, on any project. Access Kantar specialists in your market who can guide you through survey setup and interpreting results.

Global scale

Build better advertising with Kantar Marketplace

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Book a demo to see how you can get fast feedback - in as few as 15 minutes - on your creative with LINK AI ad testing on Kantar Marketplace.

Build stronger campaigns with AI ad testing tools that are remarkably fast and flexible

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Why choose Kantar Marketplace?

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Drive commercial outcomes with solutions that are independently validated to predict sales and brand growth.

Evaluate advertising in nearly any market with access to more than 150 million consumers in 80+ markets worldwide.

Decision-quality insights.

Global footprint

Flexible and scalable  

Focus in on only the insights that matter for your campaign, tapping into as little or as much expert support as you need.

Run high impact ad campaigns without wasted spend

Launch your advertising campaigns with confidence

Test more of your advertising, faster than ever before

LINK AI is a robust, artificial intelligence-based tool for testing TV and digital advertising. It’s designed for the speed and scale of today’s campaigns, delivering results in as few as 15 minutes. Quickly and simultaneously process high volumes of creative, allowing you to test more of your advertising than ever before. LINK AI is ideal for high volume ad testing, ad versioning, short-run ads, and secondary campaign assets, or when you need to make ultra-fast or last-minute campaign decisions.

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LINK+

Discover the most powerful way to make creative work

LINK+ is a powerful, flexible solution for evaluating and optimising creative, giving you the insight to create stronger ads that increase sales and build brand value. It brings together the speed of survey automation with the ability to tailor your project, so you get results in as few as 6 hours – fine-tuned to your campaign objectives. Whether you need a quick go/no-go decision or detailed insight to guide early creative development, LINK+ can be configured to measure only the KPIs that matter to you.

Powerful technology

Make decisions confidently with the benefit of survey sampling that is unparalleled on breadth, depth and quality. All respondents are identity-verified so you know you can trust your results.

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Trusted by forward-thinking brands worldwide

Get fast feedback on your creative with Kantar Marketplace.