I would like to receive the latest updates, plus market research tips and best practices

Download our guide today!

© Kantar Group and Affiliates 2023

your innovation pipeline

Accelerate brand growth with rapid consumer feedback

Learn how the right market research platform can help you get more out of your innovation pipeline and fuel business growth. Within this guide, you will:

  • Learn how successful innovation drives brand performance
  • Better understand which tool is the perfect fit for each stage of the innovation and new product development lifecycle
  • Discover why brands choose insights from Kantar Marketplace as the foundation for successful innovation


The smart innovator's guide to agile consumer insights

Transform the way your team approaches new product development with purpose-built innovation testing solutions

  • Idea screening
  • Concept testing 
  • Packaging design screening and testing

Insights  the
whole business  can


Download the guide