15,000+ brands
1,100+ categories
One dashboard
BrandSnapshot is home to the world’s most extensive brand equity study. Access BrandZ data for free through an interactive dashboard on Kantar Marketplace and discover your top brand equity drivers in seconds.
BrandSnapshot provides powerful insights into the strengths and weaknesses of brands across over 1,100 categories in 44 markets. Evaluate your brand equity and keep tabs on your competitors to proactively finetune your strategies and gain a competitive edge in the market.
BrandSnapshot is ideal for when you need to:
Get a quick read on the performance of your own and competitor brands within a category
Understand the driving forces behind your brand's demand, ability to justify its pricing and potential to grow in the future
Explore the untapped potential of your brand and identify opportunities to build value
Make decisions confidently, knowing Kantar's Meaningful Different and Salient framework is proven to build brand value and drive commercial success.
Rich competitive intelligence
Compare your brand with core competitors to discover opportunities and manage risks to stay one step ahead of the competition.
Explore BrandZ data in an easy-to-use dashboard to effortlessly access key metrics and recommendations.
Tap into our library of brand intelligence and engage with stunning data visualisations completely free of cost.
Get closer to your brand equity insights than ever before with BrandSnapshot powered by BrandZ
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